When we found this brand, things started to get a bit more exciting. Not just anyone can pull off such out-of-the-box product ideas. Hidden behind this brand's inverted TF logo is Freddy T (Freddy D. Tschumi), a man molded by his experience in the field of product manufacturing. He clearly enjoys shaking up the notoriously sleepy luxury goods marketplace.
Swiss-born Tschumi, cut his teeth on the fringes of the luxury and watchmaking industries. In 2010, Freddy T founded his own brand TF EST. 1968. It recognizes his birth date. Marked by a total lack of convention, TF Est. 1968, never hesitates to deviate from the norm.
The concept of joining fine watch making with fine writing is clearly for nothing more than fun and whimsy. What better reasons do we need?